Market insights

What really happens to homes listed in ZIP 28461 · Southport

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: ZIP 28461 · Southport

October 19, 2026
(910) 395‑1000 · buddyblake.com

In Southport's 28461, 1 in 4 homes didn't sell

In ZIP code 28461 (Southport area) over the last 12 months, 1,217 listings ended and 286 of them didn't sell. That is 24%, or 1 in 4, down from 26% the year before. The typical home that did sell went for a median $504,068 in 56 days.

Summary written October 14, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

15 sold out of every 20 listed 5 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in ZIP 28461 · Southport over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.

Priced right from day one: sold in a median 15 days. Needed price cuts: 97 days, and sold for 92.3% of the first price.

What waiting costs

A typical $504,068 home, per month
Property taxes$144
Homeowners insurance$250
Upkeep$420
Utilities$250
Your mortgage paymentif you have one
About$1,068 + mortgage

About $1,068 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 157 days — roughly $5,478 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Brunswick County rate 0.342 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

19%

213 of about 1,141 before closing

Those homes that later sold

66%

31% never sold

Sold vs. first ask after a fall-through

91.5%

vs. 96.0% on the first contract

Days to sell after a fall-through

156

vs. 45 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 49% · cash 36% · VA 4% · FHA 5%.

If you're selling

  • Price it right from day one. The 365 homes priced right sold in a typical 15 days. The 566 that needed price cuts took a typical 97 days and sold at a median 92.2% of asking.
  • Watch the $400–500K range. 29% of listings there didn't sell. In $500–750K it was 18%.
  • Waiting costs money. Listings that never sold sat a median 157 days and cut the price a median 2.8%. Carrying a typical home at $504,068 is estimated at about $1,068 a month before mortgage. About $5,478 is the estimated cost while a home sits unsold.
  • Contracts fell apart on 18% of sales, about 1 in 5. Most often it's inspection, appraisal or financing issues, based on general industry experience. Get inspections and paperwork ready before you list. A home that went back on the market after a fall-through took a typical 156 days, against 45 days for a first contract.

If you're buying

  • You have room to negotiate. 82% of homes sold below the first asking price, and the typical sale came in at 95.5% of it.
  • Homes that sit are the best opportunities. Listings that never sold sat a median 157 days. Sellers who start with a cut often end up at a lower price anyway.
  • Cash is a big part of the market. 36% of buyers paid cash and 49% used conventional loans. FHA was 5% and VA was 4%.

Did you know?

  • Did you know? About 1 in 5 contracts in 28461 fell apart, and 66% of those homes later sold, while 30% never sold.
  • Did you know? A home that sold after a contract fell apart went for a median 91.5% of asking. A first-contract sale went for 96.0%.
  • Did you know? The share of listings that didn't sell here dropped from 26% a year earlier to 24%.

Deal Killer Report: how often contracts fall apart in ZIP 28461 · Southport — and what it costs the seller →

For sellers

Listings that didn't sell

23%

down 2.3 pts from a year ago

284 expired, withdrawn or canceled vs 928 sold

Sold vs. first asking price

95.4%

down 0.6 pts from a year ago

median sale price ÷ original list price

Sold below first asking

81%

share of homes that sold

Price cut on homes that didn't sell

2.7%

median — and they still didn't sell

For buyers

True days on market

56

up 8 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

4.6%

how far under the original price homes sold

Didn't sell, then sold on a relist

20%

of listings that didn't sell the first time

Median sold price

$503K

up 8.2% from a year ago

928 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K1414123%4197.2%
$300–400K1926626%6295.6%
$400–500K994029%5495.2%
$500–750K2314918%4596.5%
$750K–1M1043324%6794.7%
$1M+1615526%6792.7%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 19, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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