Market insights

What really happens to homes listed in ZIP 28469 · Ocean Isle Beach

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: ZIP 28469 · Ocean Isle Beach

October 20, 2026
(910) 395‑1000 · buddyblake.com

In 28469, 1 in 4 homes that listed didn't sell

In ZIP code 28469 (Ocean Isle Beach area), 225 of the 850 homes that came off the market in the last 12 months didn't sell. That is 27%, up from 24% the year before. The median home that did sell took 49 days and closed at 93.9% of its first asking price.

Summary written October 14, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

15 sold out of every 20 listed 5 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in ZIP 28469 · Ocean Isle Beach over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.

Priced right from day one: sold in a median 18 days. Needed price cuts: 74 days, and sold for 91.2% of the first price.

What waiting costs

A typical $423,000 home, per month
Property taxes$121
Homeowners insurance$250
Upkeep$353
Utilities$250
Your mortgage paymentif you have one
About$977 + mortgage

About $977 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 157 days — roughly $5,032 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Brunswick County rate 0.342 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

17%

131 of about 763 before closing

Those homes that later sold

49%

49% never sold

Sold vs. first ask after a fall-through

91.0%

vs. 94.3% on the first contract

Days to sell after a fall-through

99

vs. 44 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 56% · cash 38% · VA 2% · FHA 3%.

If you're selling

  • Price it right from day one. The 190 homes priced right sold in a median of 16 days. The 435 that needed price cuts took a median of 74 days and sold at 91.0% of asking.
  • The $1M+ range is the toughest, with 32% not selling. Under $300K is the easiest at 20%.
  • Listings that never sold sat a median of 157 days. Their median price cut was only 3.1%.
  • About 1 in 6 contracts fell apart (17%). Most often that's inspection, appraisal or financing issues, based on general industry experience. Get ahead of them before you list. A second contract took a median of 99 days, against 44 days for a first contract that held.

If you're buying

  • 86% of homes sold below their first asking price. The median sale closed at 93.9% of first ask, so there is room to negotiate.
  • Homes that sit are your leverage. Ones that needed cuts sold at 91.0% of asking after a median of 74 days.
  • 38% of buyers paid cash and 55% used conventional loans. FHA was 3% and VA was 2%. Expect to compete with cash.

Did you know?

  • Did you know? The median sold price in 28469 over the last 12 months was $423,000.
  • Did you know? On a typical $423,000 home, estimated carrying costs run about $977 a month before the mortgage. A home that goes unsold can cost about $5,032 in estimated carrying costs.
  • Did you know? When a contract fell apart, 48% of those homes later sold and 49% never did.

For sellers

Listings that didn't sell

26%

up 2.3 pts from a year ago

225 expired, withdrawn or canceled vs 631 sold

Sold vs. first asking price

94.0%

down 0.6 pts from a year ago

median sale price ÷ original list price

Sold below first asking

86%

share of homes that sold

Price cut on homes that didn't sell

3.1%

median — and they still didn't sell

For buyers

True days on market

49

down 9 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

6.0%

how far under the original price homes sold

Didn't sell, then sold on a relist

19%

of listings that didn't sell the first time

Median sold price

$425K

down 5.6% from a year ago

631 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K1413520%4091.9%
$300–400K1345529%4791.8%
$400–500K742928%7593.8%
$500–750K1334525%5696.2%
$750K–1M561723%5396.2%
$1M+934432%5494.0%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 20, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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