Market insights

What really happens to homes listed in ZIP 28574 · Richlands

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: ZIP 28574 · Richlands

October 22, 2026
(910) 395‑1000 · buddyblake.com

Richlands 28574: 1 in 6 contracts fell apart in 12 months

Of 535 listings that ended in ZIP 28574 over the last 12 months, 484 sold and 51 did not. That is 1 in 11, up from 9% the year before. Typical time to sell was 31 days, and sales closed at 99.6% of first asking price.

Summary written October 22, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

18 sold out of every 20 listed 2 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in ZIP 28574 · Richlands over the last 12 months, the solid houses sold. The outlined ones expired or were canceled.

Priced right from day one: sold in a median 19 days. Needed price cuts: 77 days, and sold for 94.2% of the first price.

What waiting costs

A typical $291,045 home, per month
Property taxes$159
Homeowners insurance$250
Upkeep$243
Utilities$250
Your mortgage paymentif you have one
About$898 + mortgage

About $898 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 85 days — roughly $2,504 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Onslow County rate 0.655 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

16%

91 of about 576 before closing

Those homes that later sold

82%

17% never sold

Sold vs. first ask after a fall-through

98.7%

vs. 99.9% on the first contract

Days to sell after a fall-through

77

vs. 24 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 10% · cash 8% · VA 71% · FHA 9%.

If you're selling

  • Price it right from day one. Homes priced right sold in a typical 19 days. Homes that needed cuts took a typical 77 days and still sold at 94.2% of first ask.
  • Waiting costs money. Listings that never sold sat a typical 85 days, and estimated carrying costs run about $2,504 before mortgage while a home sits unsold.
  • Expect a contract to wobble. 1 in 6 contracts fell apart. Most often that comes down to inspection, appraisal or financing issues, based on general industry experience. Get your home and paperwork ready before you list so those issues do not catch you late.

If you're buying

  • Room to negotiate. 51% of homes sold below their first asking price.
  • Homes that never sold sat a typical 85 days, so a home that has been on the market a while may give you more leverage.
  • Most buyers used VA financing at 71%. Conventional was 10%, FHA 9%, and cash 8%.

Did you know?

  • Estimated carrying costs for a typical home are about $898 a month before mortgage, based on a $291,045 example price.
  • The median sold price in ZIP 28574 over the last 12 months was $291,045.
  • After a contract fell apart, 82% of those homes later sold, at 98.7% of the original contract price, taking a typical 77 days.

For sellers

Listings that didn't sell

10%

up 0.4 pts from a year ago

51 expired or canceled vs 484 sold

Sold vs. first asking price

99.6%

down 0.3 pts from a year ago

median sale price ÷ original list price

Sold below first asking

51%

share of homes that sold

Price cut on homes that didn't sell

0.0%

median — and they still didn't sell

For buyers

True days on market

31

up 7 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

0.4%

how far under the original price homes sold

Didn't sell, then sold on a relist

33%

of listings that didn't sell the first time

Median sold price

$291K

up 4.3% from a year ago

484 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K2572910%20100.0%
$300–400K213177%4798.7%
$400–500K8220%23097.1%
$500–750K2133%13598.8%
$750K–1M2133%6289.3%
$1M+2133%955.0%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired or were canceled — withdrawn and on-hold listings are not counted (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 22, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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