Buddy Blake Team · Coldwell Banker Sea Coast Advantage
Market insights: Wilson
November 1, 2026
(910) 395‑1000 · buddyblake.com
One in four Wilson listings ended without selling in the last year
In Wilson over the last 12 months, 1 in 4 listings ended without selling. Of 708 listings that ended, 533 sold, and a typical sale took 30 days. The didn't-sell rate was 25%, up from 21% the year before.
Summary written November 2, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.
Which pile do you want to be in?
Out of every 20 homes listed in Wilson over the last 12 months, the solid houses sold. The outlined ones expired or were canceled.
Priced right from day one: sold in a median 11 days. Needed price cuts: 67 days, and sold for 92.7% of the first price.
What waiting costs
| Property taxes | $127 |
| Homeowners insurance | $250 |
| Upkeep | $214 |
| Utilities | $250 |
| Your mortgage payment | if you have one |
| About | $840 + mortgage |
About $840 every month the home sits — plus your mortgage payment.
Listings that didn't sell stayed on the market a median of 129 days — roughly $3,563 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.
An example, not a quote: Wilson County rate 0.595 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.
When contracts fall apart
Contracts that fell apart
21%
145 of about 678 before closing
Those homes that later sold
57%
39% never sold
Sold vs. first ask after a fall-through
93.4%
vs. 97.2% on the first contract
Days to sell after a fall-through
94
vs. 23 on the first contract
The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 45% · cash 25% · VA 11% · FHA 16%.
If you're selling
- Price it right from day one. Homes priced right sold in a median of 11 days.
- Homes that needed price cuts took a median of 67 days and sold at 92.7% of asking.
- The $300–400K range struggled most, with a 33% didn't-sell rate. The $400–500K range was 23%.
- Contracts falling apart is a real risk. Get the house ready so inspection, appraisal and financing don't stall the deal.
If you're buying
- There is room to negotiate. 70% of homes sold below their first asking price, and the median sale was 96.6% of first ask.
- Some homes sit. 1 in 4 listings ended without selling, so there's time to look and compare.
- Buyers are paying a mix of ways: 45% conventional, 25% cash, 16% FHA and 11% VA.
Did you know?
- The median listing that never sold cut its price 1.7% and sat on the market 129 days.
- Of contracts that fell apart, 57% later sold and 39% never sold. Those homes sat a median of 94 days after the deal fell through, versus 23 days for a first contract.
- Estimated carrying costs for a typical $256,750 home are about $840 a month before mortgage. While unsold, estimated carrying costs before mortgage come to about $3,563.
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Thinking of selling in Wilson? What it takes and what it costs →
For sellers
Listings that didn't sell
25%
up 3.3 pts from a year ago
175 expired or canceled vs 533 sold
Sold vs. first asking price
96.6%
down 0.9 pts from a year ago
median sale price ÷ original list price
Sold below first asking
70%
share of homes that sold
Price cut on homes that didn't sell
1.7%
median — and they still didn't sell
For buyers
True days on market
30
up 1 days from a year ago
median for sold homes, counted from the first listing
Typical room below first ask
3.4%
how far under the original price homes sold
Didn't sell, then sold on a relist
13%
of listings that didn't sell the first time
Median sold price
$257K
about the same as a year ago
533 homes sold
The last 24 months
39% latest month · Oct 26
22 latest month · Oct 26
96.2% latest month · Oct 26
By starting price
| First asking | Sold | Didn't sell | % didn't sell | True days | Sold vs. first ask |
|---|---|---|---|---|---|
| Under $300K | 363 | 108 | 23% | 32 | 96.4% |
| $300–400K | 87 | 42 | 33% | 33 | 97.4% |
| $400–500K | 44 | 13 | 23% | 34 | 97.7% |
| $500–750K | 27 | 12 | 31% | 22 | 97.2% |
| $750K–1M | 9 | 0 | 0% | 11 | 96.1% |
| $1M+ | 3 | 0 | 0% | 25 | 95.7% |
Wilson housing market: quick answers
How long do homes take to sell in Wilson?
Homes that sold in Wilson over the last 12 months took a median of 30 days, counted from the day they were first listed (relists included). That's up 1 days from a year ago.
What do homes in Wilson sell for compared to the asking price?
The median home in Wilson sold for 96.6% of its first asking price in the last 12 months, and 70% of the homes that sold went for less than the original price. That's down 0.9 pts from a year ago.
What percentage of homes listed in Wilson don't sell?
25% of homes listed in Wilson over the last 12 months expired or were canceled without selling — about 1 in 4 (175 didn't sell vs 533 sold). That's up 3.3 pts from a year ago. The homes that didn't sell had already cut their price a median 1.7%.
What is the median sold price in Wilson?
The median sold price in Wilson over the last 12 months was $256,750, across 533 homes sold. That's about the same as a year ago.
What is my home worth in Wilson?
The median home in Wilson sold for $256,750 over the last 12 months (533 sales), about the same as the prior 12 months. Your property's value depends on its size, condition, lot and street, and online estimates often disagree by a wide margin. Enter your address under "What's my home worth?" on the homepage to see what's for sale, under contract and sold around you, or call for a price built from the homes that actually compete with yours.
Are home prices in Wilson going down?
Not meaningfully. Homes in Wilson sold for a median of $256,750 in the last 12 months, about the same as the prior 12 months. Fewer homes sold (533 vs 548), and the median time on the market went from 29 to 30 days. Prices move differently by neighborhood and price range, so check the band your home falls in below.
Where do these Wilson housing market numbers come from?
Hive MLS listing and sales records for homes only (land excluded), covering the last 12 months and updated November 1, 2026. The figures refresh from the MLS every hour; "didn't sell" counts only expired and canceled listings. Compiled by Buddy Blake Team, Coldwell Banker Sea Coast Advantage.
Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired or were canceled — withdrawn and on-hold listings are not counted (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated November 1, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000