Buddy Blake Team · Coldwell Banker Sea Coast Advantage
Market insights: Goldsboro
October 19, 2026
(910) 395‑1000 · buddyblake.com
Goldsboro: 1 in 4 homes ended without selling in the last 12 months
In Goldsboro, 829 listings ended in the last 12 months. 618 sold and 211 didn't, which is 26%, up from 21% the year before. The median sold price was $255,000, and a typical home that sold took 38 days.
Summary written October 17, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.
Which pile do you want to be in?
Out of every 20 homes listed in Goldsboro over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.
Priced right from day one: sold in a median 17 days. Needed price cuts: 65 days, and sold for 92.6% of the first price.
What waiting costs
| Property taxes | $133 |
| Homeowners insurance | $250 |
| Upkeep | $213 |
| Utilities | $250 |
| Your mortgage payment | if you have one |
| About | $848 + mortgage |
About $848 every month the home sits — plus your mortgage payment.
Listings that didn't sell stayed on the market a median of 119 days — roughly $3,302 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.
An example, not a quote: Wayne County rate 0.6259 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.
When contracts fall apart
Contracts that fell apart
23%
189 of about 807 before closing
Those homes that later sold
62%
34% never sold
Sold vs. first ask after a fall-through
94.6%
vs. 97.8% on the first contract
Days to sell after a fall-through
72
vs. 28 on the first contract
The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 32% · cash 18% · VA 29% · FHA 18%.
If you're selling
- Price it right from day one. The 319 homes priced right sold in a typical 17 days. The 299 that needed price cuts took 65 days and sold at 92.6% of asking.
- Small cuts don't fix a wrong start. Listings that never sold took a median price cut of just 1.6% and sat a median 119 days.
- The $400–500K range is the hardest. 32% of listings there didn't sell. In the $500–750K range it was 9%.
- Expect that a contract can fall apart. It happened about 1 in 4 times (24%). The MLS doesn't record why, but in general experience it's most often inspection, appraisal or financing issues. Get repairs and paperwork in order before you list.
If you're buying
- You have room to negotiate. Homes sold at a median 97.3% of first asking price, and 66% sold below it.
- Homes that sit are where the leverage is. Listings that never sold sat a median 119 days. A home that had a contract fall apart took a median 71 days to sell, against 28 days for a first contract, and sold at 94.6% of asking against 97.8%.
- Buyers pay in different ways here: 32% conventional, 29% VA, 18% FHA and 18% cash.
Did you know?
- Did you know? In Goldsboro the share of listings that didn't sell went from 21% to 26% in a year.
- Did you know? After a contract fell apart, 62% of those homes later sold and 34% never did.
- Did you know? Homes priced right from the start sold in a typical 17 days. Homes that needed cuts took 65 days.
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Thinking of selling in Goldsboro? What it takes and what it costs →
For sellers
Listings that didn't sell
26%
up 4.7 pts from a year ago
212 expired, withdrawn or canceled vs 618 sold
Sold vs. first asking price
97.3%
down 0.9 pts from a year ago
median sale price ÷ original list price
Sold below first asking
66%
share of homes that sold
Price cut on homes that didn't sell
1.7%
median — and they still didn't sell
For buyers
True days on market
38
up 9 days from a year ago
median for sold homes, counted from the first listing
Typical room below first ask
2.7%
how far under the original price homes sold
Didn't sell, then sold on a relist
17%
of listings that didn't sell the first time
Median sold price
$255K
down 1.4% from a year ago
618 homes sold
The last 24 months
31% latest month · Sep 26
43 latest month · Sep 26
96.2% latest month · Sep 26
By starting price
| First asking | Sold | Didn't sell | % didn't sell | True days | Sold vs. first ask |
|---|---|---|---|---|---|
| Under $300K | 433 | 139 | 24% | 34 | 97.0% |
| $300–400K | 119 | 45 | 27% | 58 | 97.4% |
| $400–500K | 28 | 13 | 32% | 33 | 97.8% |
| $500–750K | 30 | 3 | 9% | 29 | 97.7% |
| $750K–1M | 4 | 7 | 64% | 131 | 94.4% |
| $1M+ | 4 | 5 | 56% | 251 | 87.2% |
Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 19, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000