Market insights

What really happens to homes listed in Rocky Point

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: Rocky Point

October 19, 2026
(910) 395‑1000 · buddyblake.com

Rocky Point: priced right sells in 12 days, cuts take 73

In Rocky Point over the last 12 months, 197 homes came off the market and 176 sold. The 21 that didn't make up 11%, or 1 in 9, down from 17% the year before. A typical home sold in 25 days at a median 97.8% of first asking price, with a median sold price of $381,500.

Summary written October 14, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

18 sold out of every 20 listed 2 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in Rocky Point over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.

Priced right from day one: sold in a median 12 days. Needed price cuts: 77 days, and sold for 93.5% of the first price.

What waiting costs

A typical $381,500 home, per month
Property taxes$234
Homeowners insurance$250
Upkeep$318
Utilities$250
Your mortgage paymentif you have one
About$1,057 + mortgage

About $1,057 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 79 days — roughly $2,734 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Pender County rate 0.7375 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

18%

37 of about 211 before closing

Those homes that later sold

84%

16% never sold

Sold vs. first ask after a fall-through

96.9%

vs. 97.8% on the first contract

Days to sell after a fall-through

65

vs. 18 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 51% · cash 16% · VA 13% · FHA 20%.

If you're selling

  • Price it right from day one. The 106 homes priced right sold in a typical 12 days. The 70 that needed price cuts took a typical 73 days and sold at a median 93.6% of asking.
  • Waiting doesn't pay. Listings that never sold sat a median 79 days, and the median price cut on them was only 1.0%. Small cuts made late didn't move them.
  • Watch your price range. In $300–400K, 12% of listings didn't sell. In $500–750K it was 7%.
  • About 1 in 6 contracts fell apart (17%). The MLS doesn't record why, but in general it's most often inspection, appraisal or financing issues. Get ahead of them with repairs done, records ready and a price that holds up. After a contract fell apart, 84% later sold, but it took a typical 65 days against 19 days for a first contract, and 14% never sold.

If you're buying

  • You have room to talk. 65% of homes sold below first asking price, and the median sale came in at 97.8% of it.
  • Look hard at homes that have sat. Those that needed cuts took a typical 73 days and sold at a median 93.6% of asking.
  • You're not alone if you aren't paying cash. Buyers paid cash 17% of the time, conventional 51%, FHA 19% and VA 13%.

Did you know?

  • Did you know? Carrying a typical $381,500 home costs an estimated $1,057 a month before the mortgage, and about $2,734 estimated while it sits unsold.
  • Did you know? In Rocky Point, 1 in 6 contracts fell apart, and 84% of those homes later sold at a median 96.9% of asking.
  • Did you know? The share of Rocky Point listings that didn't sell was 11% this past year, against 17% the year before.

Thinking of selling in Rocky Point? What it takes and what it costs →

Deal Killer Report: how often contracts fall apart in Rocky Point — and what it costs the seller →

For sellers

Listings that didn't sell

11%

down 6.7 pts from a year ago

21 expired, withdrawn or canceled vs 174 sold

Sold vs. first asking price

97.8%

about the same as a year ago

median sale price ÷ original list price

Sold below first asking

66%

share of homes that sold

Price cut on homes that didn't sell

2.0%

median — and they still didn't sell

For buyers

True days on market

25

down 7 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

2.2%

how far under the original price homes sold

Didn't sell, then sold on a relist

33%

of listings that didn't sell the first time

Median sold price

$380K

up 1.3% from a year ago

174 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K54610%1898.6%
$300–400K38512%2797.3%
$400–500K50712%3598.3%
$500–750K2727%3597.1%
$750K–1M4120%6100.0%
$1M+100%16100.0%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 19, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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