Market insights

What really happens to homes listed in ZIP 27504 · Benson

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: ZIP 27504 · Benson

October 20, 2026
(910) 395‑1000 · buddyblake.com

In Benson's 27504, 1 in 2 listings didn't sell

In ZIP code 27504 (Benson area), 62 homes came off the market in the last 12 months. 34 sold and 28 didn't, a 45% didn't-sell rate, up from 22% the year before. Homes that sold took a median of 56 days and went for a median of 97.0% of the first asking price.

Summary written October 17, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

11 sold out of every 20 listed 9 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in ZIP 27504 · Benson over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.

Priced right from day one: sold in a median 32 days. Needed price cuts: 93 days, and sold for 93.6% of the first price.

What waiting costs

A typical $322,940 home, per month
Property taxes$140
Homeowners insurance$250
Upkeep$269
Utilities$250
Your mortgage paymentif you have one
About$911 + mortgage

About $911 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 156 days — roughly $4,656 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Johnston County rate 0.52 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

17%

7 of about 42 before closing

Those homes that later sold

86%

14% never sold

Sold vs. first ask after a fall-through

92.4%

vs. 99.0% on the first contract

Days to sell after a fall-through

245

vs. 45 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 54% · cash 6% · VA 23% · FHA 17%.

If you're selling

  • Price it right from day one. In the last 12 months, 17 homes priced right sold in a median of 36 days. Another 17 needed price cuts, took 93 days and sold at 93.6% of asking.
  • Waiting costs money. Listings that never sold sat a median of 156 days. On a typical home at $322,940, carrying costs run an estimated $911 a month before the mortgage, and about $4,656 estimated while a home sits unsold.
  • Expect some pushback on price. 74% of homes that sold went for less than the first asking price.
  • About 1 in 6 contracts (17%) fell apart. In general industry experience, that most often means inspection, appraisal or financing issues. Get the home ready and your paperwork lined up before you list. Of those that fell apart, 86% sold later, but at 92.4% of asking and after 245 days. First-contract sales went at 98.4% in 47 days.

If you're buying

  • You have room to negotiate. 74% of sold homes went below the first asking price, and the median sold at 97.0% of it.
  • Homes that sit are common here. Listings that never sold sat a median of 156 days, so a long time on market is worth a closer look at the price.
  • Buyers here pay in a mix of ways: 53% conventional, 24% VA, 18% FHA and 6% cash.

Did you know?

  • The didn't-sell rate in 27504 was 45% over the last 12 months. The year before it was 22%.
  • When a contract fell apart, 86% of those homes sold later and 14% never sold.
  • The median sold price in 27504 over the last 12 months was $322,940.

For sellers

Listings that didn't sell

44%

up 22.8 pts from a year ago

28 expired, withdrawn or canceled vs 35 sold

Sold vs. first asking price

97.0%

down 2.5 pts from a year ago

median sale price ÷ original list price

Sold below first asking

71%

share of homes that sold

Price cut on homes that didn't sell

0.0%

median — and they still didn't sell

For buyers

True days on market

55

up 10 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

3.0%

how far under the original price homes sold

Didn't sell, then sold on a relist

4%

of listings that didn't sell the first time

Median sold price

$323K

down 5.8% from a year ago

35 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K1218%5897.7%
$300–400K1516%4099.0%
$400–500K71365%8796.0%
$500–750K012100%——
$1M+1150%9391.5%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 20, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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