Market insights

What really happens to homes listed in Supply

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: Supply

October 24, 2026
(910) 395‑1000 · buddyblake.com

In Supply, 1 in 4 listings ended without a sale

Of 598 listings that ended in the last 12 months in Supply, 439 sold and 159 didn't. That's a 27% didn't-sell rate, up from 21% the year before. The median sold price was $274,990, and a typical sale took 70 days.

Summary written October 21, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

15 sold out of every 20 listed 5 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in Supply over the last 12 months, the solid houses sold. The outlined ones expired or were canceled.

Priced right from day one: sold in a median 26 days. Needed price cuts: 96 days, and sold for 91.5% of the first price.

What waiting costs

A typical $274,990 home, per month
Property taxes$78
Homeowners insurance$250
Upkeep$229
Utilities$250
Your mortgage paymentif you have one
About$807 + mortgage

About $807 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 154 days — roughly $4,087 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Brunswick County rate 0.342 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

20%

111 of about 553 before closing

Those homes that later sold

66%

32% never sold

Sold vs. first ask after a fall-through

89.2%

vs. 95.9% on the first contract

Days to sell after a fall-through

143

vs. 56 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 38% · cash 32% · VA 8% · FHA 18%.

If you're selling

  • Price it right from day one. Homes priced right sold in a median 26 days.
  • Waiting costs money. Homes that needed price cuts took a median 95 days to sell.
  • The $400–500K range had the highest didn't-sell rate, at 40%.
  • About 1 in 5 contracts fell apart. Most often that's inspection, appraisal or financing issues, based on general industry experience.

If you're buying

  • There's room to negotiate. 81% of sales sold below first ask, with a median sold-vs-first-ask of 94.9%.
  • Some homes sit. Listings that never sold had a median price cut of 2.9% and sat a median 154 days.
  • Here's how buyers paid: 33% cash, 38% conventional, 8% VA, 18% FHA.

Did you know?

  • Of contracts that fell apart, 66% later sold, at a median 89.2% of asking.
  • For a typical home at $274,990, estimated carrying costs are $807 a month before mortgage.
  • While unsold, estimated carrying costs for a typical home reach $4,087 before mortgage.

Thinking of selling in Supply? What it takes and what it costs →

Deal Killer Report: how often contracts fall apart in Supply — and what it costs the seller →

For sellers

Listings that didn't sell

26%

up 4.7 pts from a year ago

157 expired or canceled vs 440 sold

Sold vs. first asking price

95.0%

about the same as a year ago

median sale price ÷ original list price

Sold below first asking

81%

share of homes that sold

Price cut on homes that didn't sell

2.9%

median — and they still didn't sell

For buyers

True days on market

70

up 17 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

5.0%

how far under the original price homes sold

Didn't sell, then sold on a relist

26%

of listings that didn't sell the first time

Median sold price

$271K

up 0.4% from a year ago

440 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K2386421%4795.5%
$300–400K982520%10494.8%
$400–500K312039%4297.0%
$500–750K482635%11692.6%
$750K–1M15938%10691.0%
$1M+101357%6394.1%

Neighborhoods in Supply

NeighborhoodSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Lockwood Folly311228%10291.9%
Stanbury Creek4212%10495.3%

Supply housing market: quick answers

How long do homes take to sell in Supply?

Homes that sold in Supply over the last 12 months took a median of 70 days, counted from the day they were first listed (relists included). That's up 17 days from a year ago.

What do homes in Supply sell for compared to the asking price?

The median home in Supply sold for 95.0% of its first asking price in the last 12 months, and 81% of the homes that sold went for less than the original price. That's about the same as a year ago.

What percentage of homes listed in Supply don't sell?

26% of homes listed in Supply over the last 12 months expired or were canceled without selling — about 1 in 4 (157 didn't sell vs 440 sold). That's up 4.7 pts from a year ago. The homes that didn't sell had already cut their price a median 2.9%.

What is the median sold price in Supply?

The median sold price in Supply over the last 12 months was $270,555, across 440 homes sold. That's up 0.4% from a year ago.

Where do these Supply housing market numbers come from?

Hive MLS listing and sales records for homes only (land excluded), covering the last 12 months and updated October 24, 2026. The figures refresh from the MLS every hour; "didn't sell" counts only expired and canceled listings. Compiled by Buddy Blake Team, Coldwell Banker Sea Coast Advantage.

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired or were canceled — withdrawn and on-hold listings are not counted (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 24, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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